Jeffrey Hayzlett is a global business celebrity and former Fortune 100 c-suite executive. From small business to international corporations, he puts his creativity and extraordinary entrepreneurial skills into play, launching ventures blending his leadership perspectives, insights into professional development, mass marketing prowess and affinity for social media.
Jeffrey is a leading business expert, cited in numerous books, magazines and newspapers worldwide, and a frequent television guest and commentator, having appeared on shows including MSNBC’s Your Business, Fox Business News, and NBC’s Celebrity Apprentice with Donald Trump, among others. He is executive producer of a number of global television projects and Celebrity Editor of the largest circulation social media and business magazines in the world. With a strong following in business and social media communities, he’s recognized as one of the Top 10 c-suite Twitterers and a key influencer in the social media landscape.
Jeffrey is author of the must-read business book The Mirror Test, which received acclaim on numerous bestseller lists including Inc’s 800CEOReadand USA Today. From the world of academia at leading business schools to corporate training and c-level circles, The Mirror Test’s thought-provoking lessons are told with bold simplicity, readability and humor. Christie Hefner, former CEO of Playboy Enterprises, says The Mirror Test, “…provide(s) fresh insights and actionable advice in an engaging style.”
Jeffrey’s second book, Running the Gauntlet, releasing in January 2012, answers the question: How do I change my business in a way that instills enthusiasm and increases profits? Providing the inspiration and tools for spearheading dramatic change, Hayzlett helps readers tackle their biggest obstacles to making changes necessary for business success: fear, apathy, and failure to take personal responsibility. In his trademark fast-paced, brash, humorous style, he provides a realistic approach to competing effectively in an increasingly competitive business environment.
Another example of Jeffrey speaking:
Not only engaging through his writing, Jeffrey’s presence and insight is in demand; he frequently appears at events worldwide, addressing business growth, communications, and marketing, and has presented at events and companies including:
- #140Conference (Twitter)
- Forbes CMO Summits
- Mobile Marketing Forum
- Business and Marketing Association
- Association of National Advertisers
- American Marketing Association
Jeffrey has years of international marketing, sales, and customer relations management experience. He joined Kodak in April 2006 as Chief Marketing Officer and Vice President of the Graphic Communications Group (GCG). He became Chief Business Development Officer in September 2007 and CMO in November of 2008 and was responsible for Brand Development and Management, Market Development, Corporate and Product Public Relations, Communications and Public Affairs, Corporate Sponsorships, Business Development, Corporate Relationships and Partnerships, and Marketing.
Prior to joining Kodak, he led a private business development and public relations firm specializing in the technology and visual communications industries. He also held senior management positions in strategic business development and marketing at several companies, including Cenveo, Webprint, and Colorbus, Inc., and served in staff positions in the United States Senate and House of Representatives.
Drawing upon an eclectic background in business, buoyed by a stellar track record of keynote speaking, and deeply rooted in cowboy lore, Jeffrey energizes his role driving and delivering change. He is a turnaround architect of the highest order, a maverick marketer who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance and brand building. Even when away from his home state of South Dakota, Jeffrey can always be found in his trademark cowboy boots.
Rich Lowe, President and Chief Operating Officer of Franchise Services Inc. for International Franchise Association says, “Jeff Hayzlett is the real deal. He is a world-class motivational speaker and a sales, marketing, and social media genius. He is hard hitting and funny. His message is relevant and inspired our franchisees to take action. I have hired Jeff many times to speak to our groups and will again.”
Brian Spindel Co-founder PostNet says, “Jeff was the keynote at the PostNet 2011 annual franchise conference and he DELIVERED! In addition to getting rave reviews from our franchisees Jeff presented useful, current information and best practices in an entertainingstyle. We wouldn’t hesitate to recommend Jeff to any franchise organization that is embracing change and wants to motivate franchisees to do the same.“
Bonnie Carlson, President, Promotion Marketing Association says, ”Jeff is a dynamic speaker with a down-to-earth message. His caution that one has 118 seconds to make an impression has become the new mantra of our Board! We literally are crafting our 118 second pitch as an action step after his speech.”
Throughout his career, Jeffrey has received numerous global marketing and business awards and honors, including:
- 2011 SMEI Academy of Achievement’s ‘Ambassador of Free Enterprise’ Award
- 2009 B2B Magazine Top 10 B2B Marketer of the Year
- 2009 Inductee, BMA Hall of Fame
- 2009 BMA G.D. Crain Jr. Award for Marketing Excellence
- 2009 Xplor Chairman¹s Award
- 2008 Chair, Direct Marketing Magazine Caples Awards
- 2008 Earl I. Sundeen Award, IGAEA
- 2008 B2B Magazine B2B Marketer of the Year
- 2008 “Direct Marketer of the Year” & Direct Marketers Hall of Fame by The University of Akron Taylor Institute for Direct Marketing
- 2007 B2B Magazine Top 10 B2B Marketer of the Year
- 2007 Frost & Sullivan Sales & Marketing Lifetime Achievement Award
- 2006 Honorary Life Member, Phi Sigma Epsilon
- 2006 International Friend of Business, IPN
- Permanent Trustee, SMEI Academy of Achievement Hall of Fame (former Chairman)
- 2005 Honorary Life Member, BAPC
- Chair, SMEI (two terms)
- 1995 Industry Award of Distinction, NAQP
- Former Board Member: NAQP, IAMC, EDSF, Contract Packagers Association
- Entrepreneur of the Year, US SBA